About RADICA
Empowering businesses to connect with customers through intelligent marketing automation
Transforming Marketing Through AI
RADICA was founded with a simple mission: to help businesses of all sizes leverage the power of AI to create meaningful customer connections. We believe that every company deserves access to enterprise-grade marketing technology.
Today, we serve over 500 enterprises across Asia and beyond, helping them deliver personalized experiences at scale through our intelligent marketing automation platform.
Our Values
The principles that guide everything we do
Innovation
We continuously push the boundaries of marketing technology to deliver cutting-edge solutions.
Customer Success
Your success is our success. We're committed to helping you achieve your marketing goals.
Integrity
We operate with transparency and honesty in everything we do.
Excellence
We strive for excellence in our products, services, and customer relationships.
Our Journey
Key milestones in RADICA's growth story
Radica started at HKUST — became the first company in the HKUST Entrepreneurship Center founded without a professor.
Received research funding from the Hong Kong Government Innovation and Technology Commission for an AI-based Recommender Engine for mobile devices.
Competed against HKCSL's BI Team on 3G service recommendations — out-performed a team of 6 BI analysts in conversion.
Launch of Radica Intimate (RI) Enterprise Edition, delivering over 1 million personalised emails per hour.
Became the market leader in email marketing SaaS in Hong Kong.
Launched the Shanghai office.
Became a top-3 market leader in Shanghai.
Launched the Chengdu reseller office.
Launched RI+: Marketing Automation SaaS.
Launched PopSquare: O2O Experience Platform.
Received multiple awards with deployments across Hong Kong, Singapore, Taipei, Paris and Las Vegas.
Expanded into the South East Asia market.
Appointed 5 strategic resellers across Hong Kong and South East Asia.
Recognised as a Hong Kong Science Park Elite Company.
GutCommon has a new home
谷共 · Where Ancient Traditions Meet Modern Tables
Our premium artisanal products from Yunnan's ethnic minority communities — including 水乳大地 Cabernet Sauvignon and 諾鄧火腿 Heritage Ham — now have their own dedicated website.
Visit www.gutcommon.com →Join Our Growing Community
Discover how RADICA can transform your marketing.